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CRO Conversion Rate Optimization

Our goal is to transform the online experience of your customers, with a data-driven approach that focuses on converting more of your traffic, into buyers and loyal customers.

HOW WE WORK

Optimizera's Framework is Designed to Grow Your Online e-Commerce Sales in Saudi Arabia - Jeddah & Riyadh

Without increasing your marketing budget you’ll get more customers, higher order-sizes, and boost profits.

Conversion Rate Optimization (CRO) is a method invented to intentionally grow the number of conversions on your website or a specific web page or mobile app screen. Optimizer's data-driven optimization program consists of an 8-step process.

STEP 1

Identify Goals

You need to identify metrics and goals first. Without a goal or KPI to measure, you cannot optimize.

STEP 2

Gather Data

Gather the data which is relevant to the goals and KPIs you have identified for your online business (Quantitative & Qualitative).

STEP 3

Analyze Data

Analyze the data looking for different and odd patterns.

STEP 4

Construct a Hypothesis

Utilize our investigation of the data to form a hypothesis for the competing variant.

STEP 5

Design Variants

Create changes that will be tested. This part often requires external guidance from developers and designers.

STEP 6

Implement Tech

Use a testing application (often called a “Testing Tech”) to run your test.

STEP 7

A/B Test

This is the fun part. Run your experiment live on your website.

STEP 8

Analyze Results

Understand the results and either implement the variation or leave the control.

WORKFLOW

IDENTIFY GOALS
GATHER DATA
ANALYZE DATA
CREATE HYPOTHESIS
DESIGN VARIANTS
IMPLEMENT TECH
A/B TEST
ANALYZE RESULTS

WHAT WE OFFER

Strategy & Planning

A good strategy will make or break your experimentation program. We optimize messaging, design, brand elements, and user experience.

Data & Insights

Our team are specialists in turning numbers into meaningful insights and building useful dashboards for digital marketing teams.

Conversion Rate Analysis

We find out why users aren't converting using quantitative and qualitative analysis to increase revenue from existing users.

Analysis & Reporting

We use robust statistical modelling to ensure results are significant and translate to long term benefits for your business.

IS THIS RIGHT FOR YOU?

Talk to a specialist. During the discovery session, we will talk about:

  • Your online business goals and KPIs
  • The data-analysis, questions, and insights you need to grow your sales
  • Applying the Optimizera framework (200% revenue increase case study!)
  • Thoughts impacting your current results
  • Website visits, mobile app downloads & income fit

This is a no-obligation session. Let's talk about how Optimizera can increase your revenue with your existing visitors.